The program will bring effective brand activation across multiple platforms, a successful model for consumer engagement, diverse elements across the marketing mix and flexibility in program implementation. See how partnerships with and WestwoodOne can bring maximum exposure to your sponsoring brand(s)!

See the June Idea Book for complete promotion details and resources.

Vibrant point of sale materials are available in our online store with a great selection of specialty items to use as employee incentives or consumer giveaways. Order POS items and check out online effortlessly!

This guide will take you step-by-step on how to create an engaging and successful promotion centered around June Dairy Month. Click to view the 12 steps and start your planning today!

View details on the Golden Penguin Awards including categories and rules! Winners will be recognized at the NFRA Convention in October.

NFRA will again work with WestWood One as an integrated media partnership to promote refrigerated dairy messaging on web and social media properties and to offer digital coupons and offer pods, as well as a consumer sweepstakes and brand new recipes using refrigerated aisle products! View complete promotions details here.

NFRA is continuing to enhance consumer engagement through social media, the Easy Home Meals website and blog centered around recipes, tips and resources for consumers. NFRA’s Cool Food Panel of food bloggers, experts, chefs and dietitians brought the best new recipes using refrigerated dairy aisle foods as well. View complete PR highlights here.

Utilize these excellent resources available to NFRA members to promote June Dairy Month! Share or use these assets on your social media channels, newletters, email marketing efforts and website. View the June Dairy Month toolkit for inspiration on getting involved in the promotion. You’ll find social media posts to use on your own channels, sweepstakes information, tips and recipes to share and more!

June Dairy Month Toolkit Now Available!

June 2:  National Rocky Road Ice Cream Day
June 3:  National Egg Day
June 5:  National Cheese Day
June 7:  National Chocolate Ice Cream Day
June 17:  National Eat Your Vegetables Day
June 17:  Father’s Day
June 20:  National Vanilla Milkshake Day
June 21:  First Day of Summer
June 25:  National Strawberry Parfait Day