New Member Spotlight

NFRA is always gaining new members from a variety of categories. Read below to learn about some of our newest members of the association!

The Run-A-Ton Group

The Run-A-Ton Group evolved from a company founded in 1972 that focused on conventional baked goods, and later pioneered the concept of natural foods in East Coast supermarkets in 1978. Believing that people shouldn’t have to sacrifice their taste standards for their ingredient standards, The Run-A-Ton Group was founded and its first brand, Wholly Wholesome was launched in 1996. Over the past two decades their commitment to create a family of brands that deliver great tasting food for ingredient-conscious food lovers has inspired a growing family of natural/organic and allergy friendly brands that can be found in stores throughout North America.


They said it couldn’t be done: clean eating + dense nutrition + great taste? Well, we refused to accept that. So we started mixing & baking a few simple ingredients, combined them with everything Mikey learned from some of the world’s greatest fine-dining chefs, and Mikey’s was born. With certified Paleo & keto-friendly breads, crusts & baked goods free of gluten, grain, soy and dairy, our mission: to give you great tasting clean-eating options for every meal, and in between. We use only the best, simplest ingredients to deliver products you can love and trust. Clean eating has never tasted this good! Learn more at

Manhattan Beach Cream’wich LLC

The Cream’wich ice cream sandwich is a combination of artisan cookies from our family business, Katella Bakery, and premium ice cream from our nostalgic ice cream shop, Manhattan Beach Creamery, both located in sunny southern California. We married the cookies with the ice cream in 2012, and the Cream’wich was born. The Cream’wich quickly became Manhattan Beach Creamery’s signature item. To meet extraordinary demand, we packaged the Cream’wich and began delivering it out of the back of our cars to local shops by the beach. Sharing the Cream’wich with the world is our dream.

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Daymon is the industry leader in creating customized solutions for retailers and brands looking to not only participate but lead the pack with their private brand program. Daymon provides branding, sourcing, and customize solutions that drive sales, profits, and stronger connections with shoppers. They offer private brand development services, which include strategy, category analytics and insights, product development and sourcing, supplier development and management, design and packaging management. Daymon serves retailer customers across all channels of trade, including automotive, convenience stores, discount stores, dollar stores, drug stores, e-Commerce, supercenters and warehouse clubs.

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Urban Farmer

We set out with one goal in mind, to make pizza taste good. We did it by focusing on real ingredients. Our pizzas are made WITHOUT preservatives, colors, additives, refined sugar or high fructose corn syrup. The key to our great taste, simple and well-balanced ingredients. This allows our gluten-free, multi-grain and vegetable-infused crusts to perform like a “regular” crust with a perfect crunch. See more at

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No Evil Foods

No Evil Foods, makers of artisan Plant Meat, is hell bent on disrupting the food system. Our small-batch plant-based meats challenge the status quo by using simple, sustainable ingredients to recreate a traditional  protein experience that will blow your mind. We’re a purpose-powered company focused on impacting environmental sustainability, public health and animal welfare through better food choices. Every bite you take of No Evil Foods helps build the resistance and supports our cause: to use food as a force for good, because real change starts at the center of your plate.

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