Take June Dairy Month to the Next Level!
Drive Brand Awareness, Trial & Omnichannel Sales Velocity

2025 participating brands can leverage digital shopping list marketing to drive product trial and velocity. Convert shoppers, drive consideration and increase register rings!

Adapting to changing shopper behaviors and marketing trends

AdAdapted, a mobile insights and advertising platform, helps brands get branded products on consumer lists and in e-commerce carts, connect ad spend to purchase intent, target verified shopping decision-makers, and much more.

Sponsoring brands can choose from two tiers that offer a guaranteed 3.25MM and 4.5MM impressions respectively. Brand activations across multiple platforms and diverse elements across the marketing mix create a successful model for consumer engagement and excitement around the refrigerated dairy aisles. Help drive consumers to the frozen aisles with this national program for June Dairy Month!

Additional Features: all in one price!

• Paid Promoted Post on Easy Home Meals channel(s)
• Brand-Specific Custom Vertical Video (:30) – includes 5-7 stills, talent, ingredients/prop costs, and post-production editing
• One-week ad placement on EasyHomeMeals.com
• Logo and link to brand website on EasyHomeMeals.com and NFRAweb.org
• Sponsored article on EasyHomeMeals.com

Easy Home Meals

The Easy Home Meals website and social media channels promote June messaging and brand-specific content in its social posts on Facebook, Instagram, Twitter and Pinterest. In addition, your brand’s logo and banner ad will be placed on EasyHomeMeals.com, all garnering an estimated 30MM+ impressions. Opportunity for additional social engagement activities.

$10,000 National Sweepstakes Promotion

This national sweepstakes runs during the promotion month and is shared across all social platforms to increase excitement and conversation around the March promotion. Sponsoring brands receive a consumer opt-in file for use in future CRM efforts, with an estimated 10-12k unique opt-ins

Social Influencers *Option to add a 2nd Influencer for +$2,500

Expert foodies, chefs and bloggers will connect with consumers through targeted, customized blog posts featuring your branded products and garnering an estimated 1MM impressions. These recipe blog posts are shared to the influencer’s audience through multiple social media channels. The option for a second influencer provides an additional 1MM+ estimated impressions.