June Dairy Month Toolkit
Now is the perfect time to communicate the many benefits of the refrigerated aisle to consumers and shoppers nationwide. Utilize this toolkit of resources to make the most of your June Dairy Month promotion efforts! You’ll find artwork, social media posts, videos plus additional content to share in your communications.
Artwork and Logos
PNG June Promotion Logo
EPS June Promotion Logo
PNG June Sweepstakes Logo
EPS June Sweepstakes Logo
Twitter Party on June 1 at 2pm ET
NFRA’s Easy Home Meals consumer channel will host a #JuneDairyMonth Twitter party with @ResourcefulMom to bring together consumers, RDs, brands and bloggers to share their favorite refrigerated dairy aisle recipes, products and tips! Mark your calendar and check back for more details coming soon!
Visit our POS website to view June promotional items to display in-store! A variety of colorful and consumer-friendly POS materials will engage shoppers in the frozen aisles. Don’t forget – you can enter your marketing and merchandising displays in the Golden Penguin Awards competition!
From May 24 to June 30, consumers can enter the June Dairy Month $10,000 sweepstakes on EasyHomeMeals.com, where one winner will receive a $1,000 supermarket gift card and eighteen winners will receive $500 supermarket gift cards. Share this exciting sweepstakes with consumers to get them excited about June Dairy Month and shopping the refrigerated aisles! Please refer to the sweepstakes abbreviated rules* (to be updated for 2021)
Share these sample social media posts (click the image to the right) on your social media channels to encourage conversation about the refrigerated aisles! And don’t forget to follow Easy Home Meals on social media. With an online audience of over 520,000, Easy Home Meals reaches consumers on Facebook, Twitter, Instagram, Pinterest and YouTube with delicious recipes, kitchen tips, entertaining ideas, sweepstakes and giveaways and more. June Dairy Month messaging will be present throughout the promotional month! *Check back for the 2021 update
Commonly Asked Dairy Questions
Egg-Cellent Egg Facts
Cheese Storage Tips
Cheese Cooking Tips
Party Perfect Stacked Salad Recipe
Dairy Aisle for Every Lifestyle Video
Loaded Baked Potato Salad Recipe
Beyond Cool Dairy Aisle Inspiration Video
How to Hard Boil Eggs
Cool Possibilities Video
Did you know any member category (manufacturers, retailers, sales agents, local associations, etc.) can enter to win a Golden Penguin Award? This awards competition recognizes outstanding marketing and merchandising efforts through a variety of entry categories. The online entry system makes it easy to submit your entry and supporting documents! View details here.