Press Releases

Below you’ll find the latest news from NFRA. If you need additional information, please contact Julie Henderson at (717) 657-8601.

Bringing The Coolest Industry Back Together

NFRA Annual Convention Returns October 16-19 in San Diego HARRISBURG, Pa., July 14, 2021 /PRNewswire/ — As the pandemic begins to cool down, one of the frozen and refrigerated industry’s hottest events is coming back face-to-face style. The National Frozen & Refrigerated Foods Association’s (NFRA) Annual Convention, where the entire frozen and refrigerated industry comes together, returns […]

Today’s Dairy Aisle: Think Beyond the Staples

Hot Trends and Cool Innovation Take Center Stage for June Dairy Month HARRISBURG, Pa., June 16, 2021 – Compared to its predecessor, today’s modern dairy aisle is barely recognizable. It’s gone from one small corner to half of the perimeter of the store. And the traditional staples, while still very popular, only make up a […]

Keeping the Heat Going – Frozen Foods Are Hotter Than Ever

Hot Trends and Cool Innovation Take Center Stage for Frozen Food Month March 11, 2021 | HARRISBURG, Pa. – Breakfast on-the-go? You got it! Gluten-free meals with all the sides? Simple! Healthy snacks for you and the kids? You’re covered! Easy smaller meals? Check! Meatless Monday? BOOM! Dessert without the guilt? Easy as pie. Dinner […]

GIANT to Keynote NFRA Executive Conference

The 29th annual NFRA Executive Conference will be held April 19-21, 2021 as an all-digital experience.

Rumachik Appointed President and CEO of the National Frozen & Refrigerated Foods Association

December 11, 2020 | HARRISBURG, Pa. — The National Frozen & Refrigerated Foods Association (NFRA) has announced the appointment of Jeff Rumachik as president and CEO of the organization effective January 1, 2021. Rumachik will take over the position following the retirement of H.V. “Skip” Shaw, Jr. after 36 years of service to the association. […]

Getting Creative with Super-easy, COVID-friendly Holiday Entertaining Ideas

Let the Freezer and Dairy Aisles Help You Celebrate Small…But in Style! December 10, 2020 | HARRISBURG, Pa. /PRNewswire/ — The holidays may look quite different this year– thanks to COVID-19. That doesn’t mean we can’t continue holiday traditions and celebrate the season with close family members and great food. The National Frozen & Refrigerated Foods Association […]

NFRA Elected New 2021 Officers and Directors

October 23, 2020 | HARRISBURG, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) elected its Association Officers and Members of the Board of Directors for 2020-2021 at its Annual Board of Directors meeting held virtually on October 16, 2020. Joe D’Alberto, Director Dairy/Frozen, Harris Teeter Team, Acosta Sales & Marketing,has been elected to […]

NFRA Announces June Dairy Month and Ice Cream & Novelties Golden Penguin Winners

October 1, 2020 | HARRISBURG, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) has announced the winners of the Golden Penguin Awards for its 2020 June Dairy Month and Summer Favorites Ice Cream & Novelties promotions. While this was not a typical year, the industry’s promotional efforts helped raise awareness and increase sales […]

NFRA Announces March Frozen Food Month Golden Penguin Winners

July 15, 2020 | HARRISBURG, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) has announced the winners of the Golden Penguin Awards for its 2020 March Frozen Food Month promotion. While many companies had to modify their March Frozen Food Month plans, NFRA recognized the outstanding efforts of the industry during an uncertain […]

Beat the Extreme Heat with a Delicious Cool Treat

NFRA Celebrates National Ice Cream Month with Cool Facts About Summer Favorites – and enter to win ice cream for a year!  July 9, 2020 | HARRISBURG, Pa. /PRNewswire/ — Americans really love ice cream. On average they enjoy a whopping 48 pints of ice cream per person, per year. Ninety-eight percent of all U.S. households purchase ice cream. About […]

Step Up Your Culinary Game with 3 Easy Recipes!

It’s June Dairy Month – Find Inspiration in Your Local Dairy Aisle June 17, 2020 | HARRISBURG, Pa. — Americans are spending extra time in the kitchen as of late – about 60% say they are cooking more since the coronavirus pandemic began*. While the culinary pressure is on to create tasty, healthy meals and […]

National Frozen & Refrigerated Foods Convention Transitions to a Virtual Format

June 1, 2020 | HARRISBURG, Pa. – In light of the ongoing uncertainty surrounding the COVID-19 pandemic, the National Frozen & Refrigerated Foods Association (NFRA) has announced it will transition the 2020 NFRA Convention to a virtual format over the same dates, October 19-20, 2020. This premier event for the frozen and refrigerated foods industry, […]

Find Today’s Hottest Food Trends in the Frozen Food Aisle!

It’s March Frozen Food Month – a Great Time to Check Out New and Innovative Cuisines in the Cool Aisles of your Grocery Store March 5, 2020 | HARRISBURG, Pa. – If you enjoy breakfast foods at any time of the day, or you prefer snacking and small plates over traditional meals, or you embrace […]

NFRA State of Industry Report Shows Impressive Category Power

NFRA recently released its State of the Industry Report providing broad-based insights that show how the frozen and refrigerated foods categories attract shoppers, drive shopping trips, build shopping basket dollars and deliver sales.

National Frozen & Refrigerated Foods Association Celebrates 75th Anniversary

January 24, 2020 | HARRISBURG, Pa. – In 2020, the National Frozen & Refrigerated Foods Association (NFRA) is celebrating 75 years of promoting the sales and consumption of frozen and refrigerated foods and providing a forum for industry dialogue and networking. This special anniversary is being noted with a commemorative 75th anniversary logo, and the […]

Last-Minute Shortcuts for Holiday Cooking and Entertaining

Ease the Stress and Enjoy More Time with Foolproof, Yet Impressive Ideas December 13, 2019 | HARRISBURG, Pa. /PRNewswire/ — Bring on the Joy!  Bring on the Cheer! Bring on the…Stress! The holidays this year seem to be arriving quicker than ever…and the pressure is on.  While it is no surprise that holiday cooking and […]

Larsen and Thomas Inducted into 2019 Refrigerated Food Hall of Fame

October 30, 2019 | Harrisburg, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) established the Refrigerated Food Hall of Fame in 2010 to honor individuals for the contributions they have made and the leadership they have provided to the Refrigerated Food Industry. John Larsen, Sr. Director of Space Planning for Albertsons Companies and […]

2019 NFRA Convention Breaks Participation Record and Hosts Over 3,000 Retailer Business Appointments

October 29, 2019 | HARRISBURG, Pa. – The 2019 National Frozen & Refrigerated Foods Convention set its highest participation record since 1994 with over 1,350 total attendees who held an estimated 3,000 business appointments with leading retailers. The event held on October 12-15, 2019, at the World Center Marriott, Orlando, Fla. and hosted by the […]

NFRA Elected New Officers and Directors at 75th Annual Membership Meeting

October 24, 2019 | HARRISBURG, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) elected its Association Officers and Members of the Board of Directors for 2019-2020 at its Annual Membership Meeting and Luncheon held October 14, 2019 in Orlando, Fla. The membership meeting was held during the National Frozen & Refrigerated Foods Convention […]

NFRA Announces June Dairy Month and Ice Cream & Novelties Golden Penguin Winners

September 23, 2019 | HARRISBURG, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) has announced the winners of the Golden Penguin Awards for its 2019 June Dairy Month and Summer Favorites Ice Cream & Novelties promotions. These promotions helped the industry drive traffic in the aisles and increase sales for many categories and […]

A Good Time To Go “Back to School” on Food Waste

National Frozen & Refrigerated Foods Association Launches Educational Food Waste Initiative for Teens, Teachers and Parents August 22, 2019 | HARRISBURG, Pa. /PRNewswire/ — Food waste is the number one component found in America’s landfills. And there is a reason for that. More food than we’d like to admit routinely gets tossed in the trash. In fact, 40 […]

NFRA Announces March Frozen Food Month Golden Penguin Winners

July 30, 2019 | HARRISBURG, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) has announced the winners of the Golden Penguin Awards for its 2019 March Frozen Food Month promotion. The March promotion helped the industry drive traffic in the frozen food aisles and increase sales for many categories and brands. NFRA has […]

Cool Off with Summer Favorite Frozen Treats

Beat the Heat…Enjoy Some Surprisingly Sweet Ice Cream Facts…and Enter to Win Ice Cream for a Year! July 18, 2019 | Harrisburg, Pa. /PRNewswire/ — Today’s big scoop for anyone who enjoys America’s favorite cool treats: National Ice Cream Day is July 21! President Ronald Reagan declared July to be National Ice Cream Month in 1984, and the third Sunday of […]

Two Industry Leaders to be Inducted into 2019 Refrigerated Food Hall of Fame

June 28, 2019 | Harrisburg, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) established the Refrigerated Food Hall of Fame in 2010 to honor individuals for the contributions they have made and the leadership they have provided to the Refrigerated Food Industry. John Larsen, Sr. Director of Space Planning for Albertsons Companies and […]

The Modern Dairy Aisle – A Destination for Every Lifestyle

June 6, 2019 | June is National Dairy Month when you will find special deals, prices and promotions in the cool aisles of your local grocery story. And in celebration of the June promotion, the National Frozen & Refrigerated Foods Association (NFRA) sponsors a $10,000 Sweepstakes (enter at www.EasyHomeMeals.com). Today’s modern dairy aisle is not your grandfather’s […]

National Frozen & Refrigerated Foods Convention Slated for October 12-15 in Orlando, Fla.

April 26, 2019 | Harrisburg, Pa. – The 2019 National Frozen & Refrigerated Foods Convention is the premier event of the frozen and refrigerated food industry, where attendees can discover new products, connect with business partners and grow their business. This event hosted by the National Frozen & Refrigerated Foods Association (NFRA) will take place […]

Latest Findings from NFRA Show Improved Favorability Toward Frozen Food Category

March 20, 2019 | Harrisburg, Pa. /PRNewswire/ — Aptly timed for National Frozen Food Month’, new media analysis undertaken by the National Frozen and Refrigerated Foods Association (NFRA) showcases growth in positive frozen food content and innovation within the category. Over the past six years, NFRA and its members have invested in consumer outreach through its Real Food. Frozen PR campaign, […]

Elevate Your Food Experience During March Frozen Food Month!

March 7, 2019 | What’s Turning Up the Heat? Today’s innovative frozen products offer something for everyone: Brands and product lines are aligned with new health trends, changing dining habits, and dietary requirements – whether you are looking for vegan, gluten-free, non-dairy, ethnic, organic…the frozen food aisle has it all. You don’t have to sacrifice delicious […]

Weis Markets to Keynote NFRA Executive Conference

February 1, 2019 | HARRISBURG, Pa. – The National Frozen & Refrigerated Foods Association (NFRA) will hold its 27th annual Executive Conference April 8-10, 2019, at the Tempe Mission Palms Hotel & Conference Center in Tempe, Ariz. The conference provides the latest information on consumer and industry trends and features a retail presentation by Kurt […]

Last-Minute Food Hacks and Tips for Holiday Entertaining

December 18, 2018 | Harrisburg, Pa. / PRNewswire — Yes, it’s the most wonderful time of the year…but sometimes the challenges of food shopping and holiday cooking can turn festive times into stressful times. Chill! The frozen and dairy aisles of your local grocery stores are full of shortcuts and holiday helpers to make preparations […]