March Frozen Food Month Toolkit
Now is the perfect time to communicate the many benefits of frozen foods to consumers and shoppers nationwide. Utilize this toolkit of resources to make the most of your March Frozen Food Month promotion efforts! You’ll find artwork, social media posts, infographics, videos plus additional content to share in your communications.
Idea Book | Point-of-Sale | Join Our Twitter Party | Infographics | Social Media | Sweepstakes & Giveaway | Videos | Recipes | Golden Penguin Awards
Frozen Food Template Press Release
Social Posts You Can Use
March Frozen Food Month Messaging
Artwork & Logos
Note: If you use the sweepstakes or giveaway logos in print, please be sure to include the abbreviated rules (check back soon for 2022 rules).
PNG March Promotion Logo
EPS March Promotion Logo
PNG March Sweepstakes Logo
EPS March Sweepstakes Logo
PNG March Giveaway Logo
EPS March Giveaway Logo
PNG March Giveaway Logo with URL
EPS March Giveaway Logo with URL
$10,000 Sweepstakes & Coupon Giveaway
Consumers can enter the March Frozen Food Month $10,000 sweepstakes on EasyHomeMeals.com. One winner will receive a $1,000 supermarket gift card and eighteen winners will receive $500 supermarket gift cards.
Consumers can enter the Coupon Giveaway. Winners will receive a VIP coupon pack with participating manufacturer coupons.
Share both of these exciting sweepstakes with consumers to get them excited about March Frozen Food Month and shopping the frozen aisles!
#FrozenFoodMonth Twitter Party
NFRA and Easy Home Meals teamed up with @ResourcefulMom to talk about the benefits of frozen! This engaging Twitter party brought together foodies, RDs, chefs and brands to chat all things frozen – from favorite recipes and tips, to hacks that make mealtime easy. Follow these steps to join in the conversation and make the most of the party:
- Follow @ResourcefulMom on Twitter
- Check out the Party Questions so you can prepare your answers ahead of time
- Share your brand recipes, tips and tricks
- Retweet relevant tweets on your channel
- Be sure to include #FrozenFoodMonth in all your tweets
- Check out these NFRA social posts for inspiration
Point-of-Sale
Visit our POS website to view March promotional items to display in-store! A variety of colorful and consumer-friendly POS materials will engage shoppers in the frozen aisles. Don’t forget – you can enter your marketing and merchandising displays in the Golden Penguin Awards competition!
Myths & Facts About Frozen Foods
Surprisingly Sweet Ice Cream Facts
The Story of Frozen Food...From Farm to Table
Why Frozen Food Is the Smart Choice
Frozen Foods Have Never Been Hotter
Make Mealtime Magic in the Frozen Food Aisle
Such a Waste!
Real Food...In Your Freezer
Social Media
Follow Easy Home Meals on social media! With an online audience of nearly 500,000, Easy Home Meals reaches consumers on Facebook, Twitter, Instagram, Pinterest and YouTube with delicious recipes, kitchen tips, entertaining ideas, sweepstakes and giveaways and more. March Frozen Food Month messaging will be present thoughout the promotional month!
Recipes Using Frozens
Visit EasyHomeMeals.com for the latest recipes featuring delicious frozen foods! Feel free to share on your social media channels and in communications.
Golden Penguin Awards Competition
This national awards competition recognizes outstanding marketing and merchandising efforts in support of March Frozen Food Month. Did you know any member category (manufacturers, retailers, sales agents, local associations, etc.) can enter to win a Golden Penguin Award? There are a variety of entry categories to suit every promotion whether big or small. The online entry system makes it easy to submit your entry and supporting documents! View details here.
