Summer Favorites Ice Cream & Novelties Toolkit

Now is the perfect time to communicate the innovation and options the ice cream and novelties aisles have to offer to consumers and shoppers nationwide. Utilize this toolkit of resources to make the most of your Summer Favorites promotion efforts! You’ll find artwork, social media posts, infographics, videos plus additional content to share in your communications.

Jump to:  POS | Giveaway |  Infographics |  Social Posts You Can Use |  Recipes | Videos | Golden Penguin Awards

Artwork & Logos

Point-of-Sale

Visit our POS website to view Summer Favorites promotional items to display in-store! A variety of colorful and consumer-friendly POS materials will engage shoppers in the ice cream and novelties aisles. Don’t forget – you can enter your marketing and merchandising displays in the Golden Penguin Awards competition!

Ice Cream & Novelties Giveaway

The 2022 Summer Favorites Win Ice Cream & Novelties for A Year Coupon Giveaway will run from June 1 to August 2. Four grand prize winners will win ice cream for a year and an additional twelve first prize winners will be awarded. Share the giveaway with consumers in your newsletters, on your website and on social media to increase excitement about the Ice Cream & Novelties promotion! View official rules here.

Idea Book

The Summer Favorites Idea Book offers easy ways to get involved with the promotion, from partner activations to social media initiatives. View the point-of-sale materials available for purchase to increase excitement in the ice cream and novelties aisles!

Frozen Food Infographics

Ice Cream & Novelties Recipes

Visit EasyHomeMeals.com for the latest recipes featuring delicious ice cream and novelties! Feel free to share on your social media channels and in communications.

Social Posts You Can Use

Utilize these Facebook and Twitter posts on your social channels to promote Summer Favorites Ice Cream & Novelties and share relevant messaging!

Videos

Share these ice cream and novelties videos with tips, recipes, and more on your social channels and communications!

Golden Penguin Awards Competition

Did you know any member category (manufacturers, retailers, sales agents, local associations, etc.) can enter to win a Golden Penguin Award? This awards competition recognizes outstanding marketing and merchandising efforts through a variety of entry categories. The online entry system makes it easy to submit your entry and supporting documents! Submit your entries by August 5, 2022. View details here.