February Promotion Ideas
- Especially with the Super Bowl kicking off the month, February is an excellent time to promote snacking!
- Promote the ease of preparing snacks from the frozen aisle that you just pop in the microwave or oven.
- Show how ingredients from the refrigerated aisle can be creatively combined to make delectable snack-sized meals!
- Suggest the idea of a Valentine’s Day feast – whether it’s a brunch with friends or a fancy dinner party, mini appetizers are the perfect treat to keep guests satisfied.
- Utilize merchandising that emphasizes how the refrigerated aisle is the new snacking destination!
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Organize and provide a “mini-meal” menu that features a variety of simple-to-make snack foods. Use a neat menu theme, like fun football food or “foods to fall in love with”!
More February Ideas!
February 7 is Super Bowl Sunday
Just a reminder…Super Bowl is a huge snacking event! And it’s a great time to promote the pizza category as more people consume pizza during Super Bowl week than any other time during the year.
![](http://nfra.wpengine.com/wp-content/uploads/2018/10/febphotocheesecake.png)
February 27 is National Strawberry Day
To celebrate Strawberry Day, offer special pricing on any frozen and refrigerated products that include strawberries – strawberry ice cream, strawberry yogurt, strawberry cheese cake, strawberry jello, strawberry cream cheese…and of course, frozen strawberries!
More February Celebrations!
- National Hot Breakfast Month
- National Snack Food Month
- National Potato Lovers Month
February 2: Groundhog Day / National Tater Tot Day
February 6: National Frozen Yogurt Day
February 7: National Fettuccine Alfredo Day
February 9: National Pizza Day
February 13: National Tortellini Day
February 14: Valentine’s Day
February 15: President’s Day
February 20: National Cherry Pie Day