Take March Frozen Food Month to the Next Level! Drive Brand Awareness, Trial & Omnichannel Sales Velocity

Participating brands can reach shoppers through grocery-list building mobile apps and e-commerce carts, convert generic shoppers to your brand, speak to consumers before entering the store and at the shelf, and so much more!

Adapting to changing shopping behaviors and marketing trends

AdAdapted, a mobile insights and advertising platform, helps brands get branded products on consumer lists and in e-comm carts, connect ad spend to purchase intent, target verified shopping decision-makers, and much more.

Sponsoring brands can choose from two tiers that offer a guaranteed 3.79MM and 5.73MM impressions respectively. Brand activations across multiple platforms and diverse elements across the marketing mix create a successful model for consumer engagement and excitement around the frozen food aisles. Help drive consumers to the frozen aisles with this national program for March Frozen Food Month!

Plus additional features – all in one price!

• Paid promoted post on Easy Home Meals channel(s) plus custom social posts
• Brand-specific custom vertical video (:30) – includes 5-7 stills, talent, ingredients/prop costs, and post-production editing
• One-week ad placement on EasyHomeMeals.com
• Logo and link to brand website on EasyHomeMeals.com and NFRAweb.org
• Sponsored article on EasyHomeMeals.com

Social Influencers *Option to add a 2nd Influencer for +$2,500

Expert foodies, chefs and bloggers will connect with consumers through targeted, customized blog posts featuring your branded products and an estimated 1MM impressions. These recipe blog posts are shared to the influencer’s audience through multiple social media channels. Option for 2nd influencer provides an additional 1MM+ estimated impressions.

Consumer $10,000 Sweepstakes

This national sweepstakes is shared across all social platforms to increase excitement and conversation around the March promotion. Sponsoring brands receive a consumer opt-in file for use in future CRM efforts, with an estimated 14-18k unique opt-ins.