March Frozen Food Month Toolkit

Now is the perfect time to communicate the many benefits of frozen foods to consumers and shoppers nationwide. Utilize this toolkit of resources to make the most of your March Frozen Food Month promotion efforts! You’ll find artwork, social media posts, infographics, videos plus additional content to share in your communications.

Idea Book  |  Point-of-Sale  |  Infographics  |  Social Media  |  Videos  |  Recipes  |  Golden Penguin Awards

Artwork & Logos

Note: If you use contest logo(s) in print, please be sure to include $10,000 Sweepstakes Abbreviated Rules *coming soon

Consumer Contest

Consumers can enter the March Frozen Food Month $10,000 sweepstakes on EasyHomeMeals.com for a chance to win big prizes! Share this exciting contest with consumers to get them excited about March Frozen Food Month and shopping the aisles! More details to come soon.

Infographics

Point-of-Sale

Visit our POS website to purchase fun March promotional items to display in-store. Check out discounted items for 2025! A variety of colorful and consumer-friendly POS materials will engage shoppers in the frozen aisles. And don’t forget – you can enter your marketing and merchandising displays in the Golden Penguin Awards competition!

Social Media

Follow Easy Home Meals on social media – With an online audience of nearly 500,000, Easy Home Meals reaches consumers on Facebook, Twitter, Instagram, Pinterest, YouTube and TikTok! Delicious recipes, kitchen tips, entertaining ideas, sweepstakes, giveaways and March Frozen Food Month messaging will be present throughout the promotional month.

Videos

NFRA’s consumer-facing brand, Easy Home Meals, reaches millions of consumers daily through videos on YouTube and TikTok. Explore frozen food highlights and recipes!

Recipes Using Frozen Foods

Visit EasyHomeMeals.com for the latest recipes featuring delicious frozen foods! Feel free to share on your social media channels and in communications.

Golden Penguin Awards Competition

This national awards competition recognizes outstanding marketing and merchandising efforts for March Frozen Food Month. Did you know any member category (manufacturers, retailers, sales agents, local associations, etc.) can enter to win a Golden Penguin Award? There are a variety of entry categories to suit every promotion whether big or small. The online entry system makes it easy to submit your entry and supporting documents! March Frozen Food Month entries due May 9, 2025; view details here.